Contacting Advertising Standards Authority over "henna" - advice please


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Posted by Elettaria on September 17, 2004 at 17:29:53:

I'm going to make a complain to the Advertising Standards Authority
about my local herbalists, whom I shall politely call N. I've been
using them for years and always thought they were very reliable and
had high standards. This notion was shaken when I looked at their
henna boxes in the shop. As they don't list the ingredients on their
website, I e-mailed for confirmation and this is what I have just
received.

"Thanks for your enquiry regarding our Hennas, the ingredients are:

Black Henna - Lawsonia spinosa (henna)
Brown Henna - Lawsonia inermis (henna)
Organic Red Henna - Lawsonia inermis (organic henna)
Neutral 'Blonde' Henna - Lawsonia alba (henna)

The Blonde, or neutral, henna doesn't colour the hair but adds body
and shine to the hair. We don't recommend using henna if your hair is
predominately grey or has been chemically treated, but if you need any
further infomation about our henna or how to use them please don't
hesitate to contact us."

Got them! No way will that be what's in the boxes, apart from
possibly the red one, but if they lie about the other ones then who
knows. This is not legal.

How do I phrase it to the ASA, who will know nothing about henna?

 


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